Experiential Marketing Introduces Outlast Technologies to New Group of Key Influencers

Amélie Company coordinated an experiential marketing opportunity called Summer House in Nantucket, MA for its client Outlast Technologies. Top editors from national consumer publications, broadcast outlets and blogs came to Summer House for a three-day session where they sampled products in their intended settings. Outlast participated in the bedding segment and each editor slept on Outlast® bedding for three nights. Amélie’s PR team was in Nantucket to help editors understand Outlast® technology and how it works and build relationships with these key media influencers. Visit our website to see how the Amélie team coordinated this opportunity and how the experience will be beneficial for future Outlast marketing and PR efforts.